New Identity for HALIX – PARTNERS IN BIOSCIENCE
Beeline

BACKGROUND
In 2006 Beeline, Russias second biggest mobile communication operator relaunched on the Russian and started launching on the CIS market (starting with Ukraine, Tadjikistan, Uzbekistan, Kazakhstan).

CHALLENGE
  • Unite all communication efforts under the new visual identity
  • Manage the implementation in Russian and CIS market with various agencies
SOLUTION
  • Conducted international brand implementation workshops
  • Made the concept and produced image library shootings
  • Provided brandbooks/guidelines
  • Directed and supervised all media in terms of branding, design and production
  • Consulted the client in branding issues
www.beeline.ru